CEO Message
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I’m Listening

When I started my position as NAAA CEO last summer, I told you that one of my first priorities was to look at our mission statement and evaluate how well we are addressing the issues in our industry and the necessities of our membership for today and tomorrow. As we begin 2022, I am here to tell you that I’m listening to all of you in helping NAAA accomplish that goal.

One recurring theme that I have heard from our members is that they would like to hear from NAAA more, and I have listened. We have stepped up our communication in recent months by providing email updates on auction site visits, important legislation, training opportunities, and NAAA news. We have redesigned On the Block magazine to have a modern look, and we have included new content such as an NAAA Government Report section to help keep our members informed. You may have noticed that NAAA is becoming more active on social media in sharing news and updates and connecting with our members. We will be looking to expand on this in the months ahead.

After listening to many of you, I have also learned about challenges in recruiting skilled employees to work at your auctions given the current environment and labor shortage. After hearing your concerns, NAAA has launched its Workforce Initiative to help NAAA members recruit employees to fill positions that are in-demand. We will be sharing more resources for this initiative in the coming months.

As we look forward to our Annual Convention this September in Dallas, we are working hard to provide you with the best possible content to enhance your experience based on prior-year convention feedback. Stay tuned, as we will be sharing updates about this soon.

Finally, I am meeting with our Board of Directors this month to help shape the strategic direction of our association not only for the near term, but for the future as well. We have a lot to accomplish, but please know that it is a two-way conversation, and I am always listening to you.

     


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